While SONOS is known around the world for our unparalleled delivery of the perfect home-entertainment experience, we are thrilled to announce that we have finally gone portable with our first-ever pair of wireless headphones. At the much-awaited annual keynote address at SONOS headquarters in Santa Barbara, California, CEO Patrick Spence delivered a roundup of the year's progress, as well as unveiling a groundbreaking new product for our company, the “Move Minis.”
Slated to release this summer, our newest line of “Move-Minis” will hit the shelves nationwide in early June. Following the latest craze of wireless headphones, we at SONOS ventured out of our traditional speaker line and entered the ring in the battle against Apple's (in)famous Airpods. The name comes after our most recent creation of the “SONOS Move.” The Move is our newest and most durable, battery-powered smart speaker for outdoor and indoor listening. Much like their older sibling, Move-Minis feature a weatherproof build, as well as a variety of color selections and competitively low price point of $85 USD. Get brilliant sound anywhere with the weatherproof and drop-resistant Move Minis. With an IP56 rating, Move-Minis stand up to humidity, rain, snow, dust, salt spray, UV rays, and extreme heat and cold. Say goodbye to wires with Move-Minis’ bluetooth functionality. Control them by voice, the SONOS app, and Apple AirPlay. No need to plug Move-Minis in. Set the earphones in the included charging case for quick power on-the-go. Move-Minis boast an impressive battery life. One hour in the provided charging case fully charges the Move-Minis, providing 72 hours of uninterrupted wireless streaming. As an added bonus, they also have active noise cancellation. Experience surprisingly deep bass, a wide soundscape, and automatic tuning that perfectly balances the sound for where you are and what you're listening to. For an elite listening experience, the SONOS’ Move-Minis, set themselves apart from other top-tier wireless sound competitors with a boast-worthy build. Move-Minis’ components are protected by a hardwearing, shock-resistant case, meant to serve as a long-lasting listening companion. They will be releasing in a sleek selection of black, silver, white, and a cult-favorite of rose gold. Apple and Bose’s wireless earbuds range from $150 to over $350. SONOS is promising to deliver a wireless experience that is elite in comparison for only $85, severely undercutting our competitors. Still, in this society of seemingly endless wireless earbud selections, any wireless earbuds vendor must contend with an uncomfortable question: Why would anyone buy our product instead? Our earbuds can no longer claim exclusivity over noise cancellation or water resistance. However, our earbuds have personality. SONOS’ sleek and varied style offers exactly that and sets us apart from our competitors with several different color choices. Will SONOS’ Move-Minis dethrone the competitors in 2020? Only time will tell, but one thing is for certain: as headphone jacks keep disappearing, SONOS will always be here to give you a wider and more interesting range of wireless audio options.